Unified Field Operations, LLC, is one of three subsidiaries of the Big ‘I’ Group, a producer of cross-media content and new media applications that enlighten, educate and entertain. Thus Unified Field Operations is strategically situated in a mutually supportive relationship with the other two subsidiaries, New Albion Games and Flying Serpent Films, to leverage the inherent strengths of cross-media: cross-pollination of ideas and audiences; extended brand awareness; shared resources, including themes, storylines and characters; mobile applications and gaming.